Americans are heading back to Europe in bigger numbers than ever this summer — and the top spots are once again familiar favorites. A 10% surge in bookings puts cities like London, Paris, and Dublin at the front of the pack, according to fresh travel data.
For the fourth year in a row, US interest in European summer travel has climbed — showing no signs of slowing down. A mix of better flight options, post-pandemic confidence, and the enduring charm of European cities is powering the latest bump. London remains No. 1 for American tourists, with Paris and Dublin close behind.
A Familiar Trio Still Leads the Pack
London, Paris, and Dublin. If that sounds like déjà vu, it’s because this trio has been sitting at the top for years now. And they’re not budging.
London holds tight to its number one spot, which isn’t shocking. It’s got history, shows, shopping — and direct flights galore. Paris follows closely, never losing its magnetism. And Dublin, with its walkable charm and pub scene, keeps a solid grip on American hearts.
For travelers seeking culture without the chaos, these cities offer:
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Plenty of flight options from US hubs
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Easy public transport once you arrive
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Iconic sites like the Eiffel Tower, Big Ben, and Trinity College
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A shared language (mostly) in London and Dublin
Not to mention, these cities are often the jumping-off point for wider European adventures.
Rome and Edinburgh: Holding Strong in the Middle
Rome’s not going anywhere either. Still ranked fourth, the Eternal City remains a bucket-list mainstay. From the Colosseum to Vatican City, there’s enough to keep travelers busy for days.
Edinburgh continues to hold fifth place — impressive for a smaller capital. Its mix of gothic architecture, friendly locals, and dramatic landscapes makes it a no-brainer for repeat visitors. It also helps that Scotland’s appeal as a scenic, less-crowded alternative to London is growing fast.
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It’s not just about the headline cities anymore — Americans are casting a wider net.
Iceland, Spain, Netherlands — And Portugal’s Big Comeback
Iceland’s capital Reykjavik secures sixth place, thanks in part to its proximity. For East Coast travelers, it’s just a five-hour hop — not much longer than flying to LA. Add in those volcanoes, glaciers, and hot springs, and you’ve got a perfect mini-adventure.
Barcelona, ranked seventh, is soaking up the sun — literally. Beach lovers and foodies can’t get enough. Amsterdam follows in eighth with its postcard-perfect canals and laid-back bike culture.
Then there’s Lisbon. After dropping out of the top 10 last year, it’s clawed its way back to ninth place in 2025. Tourists are rediscovering the capital’s faded elegance, seafood-heavy cuisine, and affordability.
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Nice, France rounds out the top 10 with its Riviera views and relaxed pace — offering a sunny alternative to the bustle of Paris.
A Snapshot of US Summer Travel Trends in 2025
Here’s how the top 10 looks for this year, according to Allianz Partners USA:
Rank | City | Country |
---|---|---|
1 | London | England |
2 | Paris | France |
3 | Dublin | Ireland |
4 | Rome | Italy |
5 | Edinburgh | Scotland |
6 | Reykjavik | Iceland |
7 | Barcelona | Spain |
8 | Amsterdam | Netherlands |
9 | Lisbon | Portugal |
10 | Nice | France |
Notice anything? Western Europe dominates. No Eastern European cities, and Athens just missed the cut this time — pushed out by Lisbon.
Why the Numbers Keep Going Up
So, what’s driving this steady rise?
First, transatlantic routes are more competitive. Airlines like Delta, United, and American have expanded capacity across the pond. Budget carriers like Norse Atlantic and Play have also added pressure, offering lower fares to less-traveled airports.
Second, confidence is back. Travelers who hesitated in 2021 and 2022 are now eager to explore — and they’re insuring their trips more than ever.
According to Allianz:
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There’s been a 10% increase in US travel to Europe compared to last year.
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Travel insurance sales are up, especially among those over 50.
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More trips are being booked through online platforms bundled with protection plans.
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It’s not just about more flights — it’s about feeling safer to go, and planning for what could go wrong.
Smaller Cities Gaining Ground, but Classics Still Rule
Yes, Lisbon reappeared in the rankings. And yes, places like Porto, Prague, and Split are gaining momentum. But for now, the classics still have the upper hand.
American travelers continue to prioritize big-name cities with big-time appeal. They want the postcard. The cathedral. The photo in front of something instantly recognizable.
Still, industry analysts say a shift may be coming — especially with Gen Z travelers pushing into adulthood. Their preferences lean more quirky, less mainstream.
For now, though, this summer is shaping up as another victory lap for the usual suspects.