Samsung’s VivaTech 2026 Connected Care Play Lands in Paris

Samsung Electronics opened its VivaTech 2026 booth in Paris on Wednesday with a connected care vision built around five wellness categories, three exhibition zones, and a handful of partner brands. The four-day showcase runs through June 20 at Paris Expo Porte de Versailles, framed under the theme “Open Invitation to a Healthier Tomorrow.”

The more consequential story sits behind the watches and the refrigerators. Samsung is using the Paris stage to preview how its October 2025 acquisition of Xealth, a clinical integration platform wired into more than 500 U.S. hospitals, could pull consumer wellness data into the workflows of practicing physicians. The booth makes the consumer case visible. The Xealth partnership is what would actually move Samsung from a wellness-data company to a clinical-records participant.

The Booth Samsung Built for Paris

Samsung’s stand breaks the floor into three zones. The Media Façade is a video wall integrated with the five core wellness areas inside Samsung Health: sleep, activity, nutrition, mental health, and vital signs. The Connected Care Ecosystem Zone is the operational heart, where Galaxy smartphones, Galaxy Watches, and the Samsung Health app link up to demonstrate proactive wellness management. The Open Care Lab rounds out the booth with partner showcases and startup incubation work.

Stephanie Choi, Executive Vice President and Head of the Global Brand Center at Samsung Electronics, framed the show in a statement as a partnership play rather than a product dump.

Samsung delivers unique connected care solutions that encompass the Samsung ecosystem of smartphones, wearables, home appliances and TVs, as well as our open partnerships.

Choi made the comment in Samsung’s official VivaTech 2026 announcement, where she described the company’s intent to position itself as a reliable AI-powered everyday health companion through open partnerships with brands across beauty, pet care, and medical integration.

The Bridge Behind the Watches

The booth’s loudest message is also its most familiar one: the watch tracks your heart, the app shows the data, the refrigerator reminds you about the broccoli. The quieter and more consequential exhibit is the future digital healthcare blueprint Samsung is presenting in the Connected Care Ecosystem Zone, built around Xealth.

Xealth, spun out of Providence health system in 2017, gives clinicians a single interface to prescribe and monitor digital health tools, apps, and services. Samsung’s acquisition of the Seattle-based company was first announced in July 2025. The deal was completed on October 17, 2025. It gives Samsung access to a network of more than 500 U.S. hospitals, including Advocate Health and Banner Health, and more than 70 digital health solution partners. Other investors who had backed Xealth before the deal include Cleveland Clinic, MemorialCare Innovation Fund, Cerner, McKesson Ventures, Novartis, Philips, and ResMed.

“Samsung aims to improve the health of everyone through our extensive platform combining Samsung’s innovative technologies and open collaboration with industry leaders,” TM Roh, President and Acting Head of the Device eXperience (DX) Division at Samsung Electronics, said in Samsung’s original announcement of the Xealth deal. Mike McSherry, CEO of Xealth, framed the combination the same way from the partner side: “Together with Samsung and our network of healthcare leaders, we will design a bridge between home health monitoring and clinical decision-making, with provider workflow considerations and patient engagement at the core of that effort.”

The executive overseeing Samsung’s health strategy has used a builder’s metaphor for what that bridge has to do.

We’re building a bridge from worlds that have not been connected. When those two worlds have the ability to innovate and communicate, I think things happen.

Hon Pak, Senior Vice President and Head of the Digital Health Team for Samsung’s Mobile eXperience Business, made the comment in an August 2025 profile of Samsung’s care-at-home strategy. The bridge, as Samsung describes it on the Paris floor, remains a blueprint the company “plans to develop” rather than a working product on sale today.

The Hardware Samsung Is Already Shipping

The consumer layer runs through Samsung Health 7.0, the app update that anchors the latest Galaxy Watch generation. Three new metrics headline the release, and they all show up on the booth’s connected care demo loop.

From the wrist, Samsung reaches for the kitchen. The Bespoke AI Refrigerator Family Hub on display uses AI Food Manager to track expiration dates and push alerts before ingredients reach the user’s set use-by date. A separate FoodNote widget analyses ingredient data stored and used over the past week to surface personalised insights into the most frequently consumed items. Samsung’s own disclaimers note that AI Vision inside the fridge cannot identify food in the freezer and that users may need to manually check the list for accuracy.

The pet camera is the surprise. Samsung is showing a collaboration with Lifet, a pet health management solution from Elevenliter, that lets a user photograph a dog or cat with a mobile device. The system then analyses the photo for signs associated with certain dental problems, patellar luxation, and cataracts. Samsung is careful to note that the AI health analysis is provided through Lifet and does not replace professional veterinary diagnosis.

Partners Fill the Open Care Lab

The third zone on the floor is the partnership story. Samsung’s Open Care Lab showcases the AI Beauty Screen built with Amorepacific, a leading Korea-based beauty company. The zone also features Visual Meditation, a TV-only service built with CUZ, and an AI-based skin and scalp analysis solution from Becon, which was founded through Samsung’s in-house venture project, C-Lab.

Visitors can book a personalised K-beauty appointment using the AI Beauty Screen for a skin assessment and a tailored lip makeup application. They can then step over to a Samsung TV to try the Visual Meditation service, with everything running on SmartThings, Samsung’s smart home platform, and Knox wrapping the data layer in its own proprietary security stack.

Why the Strategy Pushes Care Into the Home

The booth has to do double duty as a marketing statement and a positioning argument. Samsung is the world’s largest smartphone maker by market share, according to estimates by Canalys and the International Data Corporation. The smartwatch segment, where most of its health data is collected, is where the gap shows: Samsung accounted for roughly 6 percent of the global smartwatch market in the first quarter of 2025, while Apple took the top spot with about 20 percent.

Samsung’s chosen wedge is the home. Where Apple sells a watch that pairs to an iPhone, Samsung sells watches that pair to Galaxy phones sitting alongside Samsung refrigerators, Samsung TVs, and Samsung ranges of appliances. A smaller smart ring maker like Oura has been pressing into similar preventive health territory with overnight blood pressure signals, and Google has been emulating the same playbook from the Pixel side.

“You have an aging population with increasing prevalence of chronic diseases, and then you have costs going up,” Pak told CNN, in comments reported by the American Hospital Association. “And so, all of those pressures are leading to care shifting to the home, where we happen to be.” The June 19 panel at VivaTech pulls the strategy into the open. Pak will share the stage with David Lee, Head of Samsung Next; Mike McSherry, CEO of Xealth; Alina Su, Co-founder and CEO of Generation Lab; and Michael Dubrovsky, Co-founder and CEO of SiPhox Health.

The choice of those last two names is a tell. Generation Lab works on biological age testing, and SiPhox Health builds at-home biomarker diagnostic hardware. Both sit closer to the clinical end of the spectrum than the consumer end, which is where Samsung’s booth hardware lives today.

The Gap Between Booth and Blueprint

Samsung’s press materials describe the Xealth-powered clinical bridge as something the company “plans to develop,” which is the honest reading of the Paris floor. The watches, the refrigerator, the pet camera, and the K-beauty screen are all shipping today; the piece that would actually move Samsung from a wellness-data company to a clinical-records participant is still ahead of the consumer hardware on display.

Pak told Fierce Healthcare that Samsung plans to roll out a beta version of an AI-powered health coach in the United States by the end of this year. The coach is the software surface most likely to bring the Xealth integration into a consumer’s daily life, but the bridge itself will not be finished at the Paris expo. The booth is a stage for the strategy, and the bridge work starts after the conference doors close.

Frequently Asked Questions

What is Samsung’s connected care vision at VivaTech 2026?

Samsung is presenting a connected care vision that ties its smartphones, wearables, home appliances, and TVs to proactive health management across five wellness areas: sleep, activity, nutrition, mental health, and vital signs. The exhibit runs under the theme “Open Invitation to a Healthier Tomorrow” at Paris Expo Porte de Versailles through June 20, 2026.

What does the Xealth acquisition do for Samsung Health?

Xealth is a digital health integration platform that lets clinicians prescribe and monitor digital health tools from inside their existing workflows. With more than 500 U.S. hospitals and more than 70 digital health solution partners on the platform, Samsung gains a clinical pathway for the wellness data its watches and phones already collect. The deal was first announced in July 2025 and completed on October 17, 2025.

When and where is the Samsung panel discussion at VivaTech 2026?

Samsung’s panel takes place on June 19, 2026, at the company’s VivaTech booth. Speakers include Hon Pak, Head of Samsung’s Mobile eXperience Digital Health Team; David Lee, Head of Samsung Next; Mike McSherry, CEO of Xealth; Alina Su, Co-founder and CEO of Generation Lab; and Michael Dubrovsky, Co-founder and CEO of SiPhox Health.

What are the new Samsung Health 7.0 features?

The 7.0 update adds three metrics: Heart Health Score, a composite cardiovascular read; Vitals, a combined view of five health metrics; and Daily Cardio Load, which tracks accumulated cardiovascular activity through heart rate across the day. Samsung notes that some features may roll out via future software updates and that availability varies by market, device model, and other variables.

What is the Open Care Lab at Samsung’s booth?

The Open Care Lab is one of three zones on Samsung’s VivaTech floor and is dedicated to partner collaboration and startup incubation. Featured partners include Amorepacific, which built the AI Beauty Screen; CUZ, which built the TV-only Visual Meditation service; and Becon, a C-Lab-founded startup with an AI-based skin and scalp analysis solution.